Privacy Policy

This Privacy Policy explains how DMOOP ("DMOOP", "we", "us", or "our") collects, uses, discloses, and protects information when you use www.dmoop.com and the DMOOP marketing intelligence platform (collectively, the "Service"). By using the Service, you agree to this Policy. If you do not agree, do not use the Service.

1. Who we are

DMOOP is an AI-assisted marketing intelligence platform operated by Compunnel Inc. and its affiliates. For data-protection purposes, the operating entity acts as the "controller" of your personal data unless otherwise indicated.

2. Information we collect

2.1 Information you provide

• Account details — name, email address, password (hashed), and any profile information you choose to add.
• Brand assets and uploaded content — files, URLs, brand voice documents, campaign briefs, and other materials you upload to train your Brand Agent.
• Chat interactions and prompts — messages, prompts, files, and instructions you send to the Service.
• Payment information — if and when paid plans are introduced, billing details are processed by our payment processor and we do not store full card data.
• Support correspondence — emails or messages you send us when requesting help.

2.2 Information collected automatically

• Usage data — pages viewed, features used, time spent, click paths, errors encountered.
• Device and connection data — IP address (truncated for analytics), browser type, operating system, device identifiers, referring URL.
• Cookies and similar technologies — for authentication sessions, preferences, and aggregate analytics. See "Cookies" below.

2.3 Information from third parties

If you sign in using LinkedIn (OpenID Connect), we receive your name, email address, and LinkedIn profile picture as authorized by you. We do not access your LinkedIn connections, messages, or any other LinkedIn data.

3. How we use information

• To provide, maintain, and improve the Service, including training Brand Agents on the materials you upload.
• To generate AI output requested by you (e.g., marketing assets, drafts, analyses).
• To authenticate you, secure your account, and prevent fraud or abuse.
• To respond to support requests and communicate with you about the Service.
• To send service updates (e.g., security notices, feature announcements). You can opt out of non-essential emails at any time.
• To monitor and analyze usage to improve performance, reliability, and product quality.
• To comply with applicable law and enforce our Terms of Service.

4. Third-party processors and AI providers

We use carefully chosen third-party processors to operate the Service. We only share with them the data they need to perform their function, and they are contractually required to protect it.

• Hosting and infrastructure — Vercel Inc.
• Authentication and database — Supabase Inc.
• Transactional email — Resend, Inc.
• Large language model inference — OpenAI, LLC and Anthropic PBC. Prompts and uploaded content may be transmitted to these providers solely to generate the output you request. We send prompts using API access governed by zero-retention or short-retention agreements where available; we never use customer prompts to train any third-party model without your explicit consent.
• Web search grounding — Tavily AI, when you ask DMOOP to research a topic on the live web.
• Product analytics — internal analytics only; we do not currently use ad-tracking SDKs.

5. Sharing and disclosure

We do not sell your personal data. We may disclose it only in these limited circumstances:

• With your consent or at your direction.
• To service providers acting on our behalf (Section 4).
• To comply with law, legal process, or governmental requests, or to protect the rights, safety, or property of DMOOP, our users, or others.
• In connection with a merger, acquisition, financing, or sale of assets, with notice to you and continued protection of your data.

6. Data retention

We retain account data for as long as your account is active and for a reasonable period afterward to comply with legal obligations, resolve disputes, and enforce agreements. Uploaded brand documents and chat history are retained while your account is active and deleted on your request. Anonymized, aggregated usage data may be retained indefinitely.

7. Your rights

Depending on where you live, you may have rights under the EU/UK GDPR, the India DPDP Act, the California CCPA/CPRA, and similar laws, including the right to:

• Access the personal data we hold about you.
• Correct or update inaccurate data.
• Delete your account and associated data.
• Object to or restrict certain processing.
• Port your data in a machine-readable format.
• Withdraw consent at any time (where processing is based on consent).
• Lodge a complaint with your supervisory authority.

To exercise any of these rights, email us at privacy@dmoop.com. We respond within the timeframes required by applicable law.

8. International data transfers

DMOOP and its providers may process data in the United States, India, and other countries where our infrastructure operates. Where required, we use safeguards such as standard contractual clauses to protect cross-border transfers.

9. Children

DMOOP is intended for business and professional use. The Service is not directed to children under 16, and we do not knowingly collect personal data from children. If you believe a child has provided us personal data, please contact privacy@dmoop.com and we will delete it.

10. Security

We use industry-standard administrative, technical, and physical safeguards including encryption in transit (HTTPS/TLS), encrypted storage at rest with our cloud providers, access controls, and audit logging. No security system is perfect; if you believe your account has been compromised, contact us immediately at security@dmoop.com.

11. Cookies

We use first-party cookies and similar technologies only for the following purposes:

• Strictly necessary — to keep you signed in and remember your preferences.
• Analytics — to measure aggregate usage and improve the Service.

You can control cookies through your browser settings. Disabling strictly necessary cookies will prevent you from signing in.

12. Changes to this policy

We may update this Policy from time to time. If we make material changes, we will notify you by email or by a prominent notice within the Service before the changes take effect. The "Effective" date at the top of this page indicates when this Policy was last updated.

13. Contact us

For privacy questions or to exercise your rights, contact us at:

DMOOP Privacy Team
Email: privacy@dmoop.com

See also our Terms of Service.